The Normal Brand — men's jackets & outerwear: what's actually on sale

Shells, down, fleece and truckers. Off-season is when the evidence-backed discounts show up.

27 live deals

27 of 27 deals

The Normal Brand Comfort Terry Chore Coat 2

Comfort Terry Chore Coat 2

at The Normal Brand

$125retailer claims $178
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 51 why?

Deal score 51/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 20.7/34

Measured at −30% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 15/15

100% of the size run was in stock when scored — right now 5 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Comfort Terry Jean Chore Coat in Dark Wash
$125retailer claims $178
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 51 why?

Deal score 51/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 20.7/34

Measured at −30% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 15/15

100% of the size run was in stock when scored — right now 5 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Brightside Flannel Lined Workwear Jacket 2
$99retailer claims $198
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 48 why?

Deal score 48/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 27.2/34

Measured at −40% or deeper against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 6/15

40% of the size run was in stock when scored — right now 2 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Freshwater Overshirt in Moss Stripe
$83retailer claims $108
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 47 why?

Deal score 47/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 16.5/34

Measured at −23% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 15/15

100% of the size run was in stock when scored — right now 5 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Freshwater Overshirt

Freshwater Overshirt

at The Normal Brand

$83retailer claims $108
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 47 why?

Deal score 47/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 16.5/34

Measured at −23% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 15/15

100% of the size run was in stock when scored — right now 5 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Duster Coat in Midnight Brown Plaid
$173retailer claims $238
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 46 why?

Deal score 46/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 19.1/34

Measured at −27% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 12/15

80% of the size run was in stock when scored — right now 4 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Kalo Weekender Overshirt in Deep Sage
$78retailer claims $98
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 45 why?

Deal score 45/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 14.8/34

Measured at −20% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 15/15

100% of the size run was in stock when scored — right now 5 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Kalo Weekender Overshirt

Kalo Weekender Overshirt

at The Normal Brand

$78retailer claims $98
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 45 why?

Deal score 45/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 14.8/34

Measured at −20% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 15/15

100% of the size run was in stock when scored — right now 5 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Sportivo Quilted Vest in Dark Brown
$84retailer claims $168
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 45 why?

Deal score 45/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 27.2/34

Measured at −40% or deeper against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 3/15

20% of the size run was in stock when scored — right now 1 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Quilted Liner Jacket in Chestnut
$94retailer claims $188
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 45 why?

Deal score 45/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 27.2/34

Measured at −40% or deeper against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 3/15

20% of the size run was in stock when scored — right now 1 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Oversized Blazer Jacket in Charcoal
$94retailer claims $188
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 45 why?

Deal score 45/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 27.2/34

Measured at −40% or deeper against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 3/15

20% of the size run was in stock when scored — right now 1 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Brightside Flannel Lined Workwear Jacket in Navy
$99retailer claims $198
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 45 why?

Deal score 45/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 27.2/34

Measured at −40% or deeper against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 3/15

20% of the size run was in stock when scored — right now 1 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Mountain Overshirt in Oak Plaid
$64retailer claims $128
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 45 why?

Deal score 45/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 27.2/34

Measured at −40% or deeper against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 3/15

20% of the size run was in stock when scored — right now 1 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Cotton Denim Long Sleeve Button Up in Silver Moss
$59retailer claims $118
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 45 why?

Deal score 45/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 27.2/34

Measured at −40% or deeper against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 3/15

20% of the size run was in stock when scored — right now 1 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Mountain Overshirt

Mountain Overshirt

at The Normal Brand

$64retailer claims $128
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 45 why?

Deal score 45/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 27.2/34

Measured at −40% or deeper against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 3/15

20% of the size run was in stock when scored — right now 1 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Comfort Terry Shirt Jacket in Steel
$74retailer claims $148
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 45 why?

Deal score 45/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 27.2/34

Measured at −40% or deeper against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 3/15

20% of the size run was in stock when scored — right now 1 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand The Only Jacket 2

The Only Jacket 2

at The Normal Brand

$122retailer claims $168
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 44 why?

Deal score 44/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 19.2/34

Measured at −27% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 10/15

67% of the size run was in stock when scored — right now 4 of 6 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand The Only Jacket in Black

The Only Jacket in Black

at The Normal Brand

$122retailer claims $168
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 43 why?

Deal score 43/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 19.2/34

Measured at −27% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 9/15

60% of the size run was in stock when scored — right now 3 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand The Harrington Jacket in Light Khaki
$134retailer claims $168
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 42 why?

Deal score 42/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 14.7/34

Measured at −20% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 12/15

80% of the size run was in stock when scored — right now 4 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Brightside Flannel Lined Workwear Jacket in Gold
$99retailer claims $198
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 42 why?

Deal score 42/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 27.2/34

Measured at −40% or deeper against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 0/15

0% of the size run was in stock when scored — right now 0 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Freshwater Overshirt in Sorrento Stripe
$83retailer claims $108
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 41 why?

Deal score 41/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 16.5/34

Measured at −23% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 9/15

60% of the size run was in stock when scored — right now 3 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Betsie Canvas Coat in Maple Glaze
$165retailer claims $228
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 40 why?

Deal score 40/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 19.4/34

Measured at −28% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 6/15

40% of the size run was in stock when scored — right now 2 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Brightside Flannel Lined Workwear Jacket in Ash
$144retailer claims $198
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 40 why?

Deal score 40/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 19.1/34

Measured at −27% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 6/15

40% of the size run was in stock when scored — right now 2 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Kalo Weekender Overshirt in Ivory
$78retailer claims $98
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 39 why?

Deal score 39/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 14.8/34

Measured at −20% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 9/15

60% of the size run was in stock when scored — right now 3 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Comfort Terry Chore Coat in Waterloo
$149retailer claims $178
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 39 why?

Deal score 39/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 12.2/34

Measured at −16% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 12/15

80% of the size run was in stock when scored — right now 4 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand Comfort Terry Chore Coat in Birch
$151retailer claims $178
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 38 why?

Deal score 38/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 11.4/34

Measured at −15% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 12/15

80% of the size run was in stock when scored — right now 4 of 5 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →

The Normal Brand The Only Jacket in Fawn

The Only Jacket in Fawn

at The Normal Brand

$122retailer claims $168
corroborated · within The Normal Brand's markdown patternThe one source we haveCorroborated = exactly one independent source backs this discount.The Normal Brand discount culture: p50 43% / p90 50% of 431 tracked markdowns (Jul 22)How we verify →checked 6h ago
Get it at The Normal Brand
score 37 why?

Deal score 37/100 — the receipts

open any row for what was measured

real discount ×0.8 (corroborated) 19.2/34

Measured at −27% against the was-price, which fits The Normal Brand's own measured markdown pattern (corroborated) — so it counts at ×0.8. Scale: −10% → 10.2 · −25% → 22.1 · −40% → 34.

price position 5/10

No cross-store price match was available when this offer was scored, so it takes the fixed neutral 5 — missing data is never a bonus or a penalty.

rating confidence 4/9

No usable review data exists for this product, so it takes the fixed neutral 4 — missing reviews never read as good ones or bad ones.

size availability 2.5/15

17% of the size run was in stock when scored — right now 1 of 6 tracked sizes show stock.

retailer quality 6/10

Hand-set rating for The Normal Brand — returns window and cost, shipping threshold, track record. Same number on every deal this store sells, affiliated or not (6 = vetted-baseline default).

momentum 0/10

Nothing measured — no fresh-markdown timestamp or sell-through read existed for this offer, so it takes 0. We don't fake “trending.”

cultural relevance 0/12

Measured for The Normal Brand: 0 articles mention it in our sample of English-language world news — below the points threshold. 0, from real numbers.

Same math for every store, paying or not. How we score →